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All my bar charts are zeroed on the average picture. One of the first things we noticed when diving into our pool of photos is that men and women have very different approaches to the camera.
Now, you’re always told to look happy and make eye contact in social situations, but at least for your online dating photo, that’s just not optimal advice.
In the near future, we’re going to be arranging series of blind dates through the site, and profile photo accuracy vs.
the success of the date will be a big part of the report. Our data set was chosen at random from all users in big cities, with only one profile photograph, between the ages of 18 and 32.
In fact, we used to give this very advice on Ok Cupid’s own photo upload page: When at first these results came back, we didn’t believe it.
We installed all kinds of sophisticated photo analysis software libraries, ran scripts to measure the percentage of face in each of our photos, generated diabolically meaningless scatter plots: But the facts were stubborn: your face doesn’t necessarily matter.
For a 31 year-old ab shower, that ratio has regressed to much closer to the average.
Like the Ab Shot, the Cleavage Shot is very successful, drawing 12.9 new contacts per month, or 49% more than average.Outfits more sophisticated than a simple collared shirt fare poorly: There are no clear myths associated with showing cleavage in your picture.Most “experts” recommend you don’t, but everyone knows that breasts get attention, so to treat that recommendation as a “myth” would be disingenuous.Certain social etiquettes apply even online: if you’re going to be making eyes at someone, it should be with the person looking at your picture.Men’s photos are most effective when they look away from the camera and In terms of getting new messages, the My Space shot is the single most effective photo type for women.
For women, a smile isn’t strictly better: she actually gets the most messages by flirting directly into the camera, like the center and right-hand subjects above.